Archive - Unhinged Social

Princess Treatment and Coffee Shop Storefronts

Things I learned on the internet this week.

Jul 8 •

May 2025

April 2025

Beauty Bestseller: Sephora Spring Sale Insights from 6.3K Unsponsored Videos

Powered by Plot’s social listening, we analyzed 6,300+ organic posts and 50,000+ comments to uncover what actually drove beauty shoppers during the…

Apr 29 •

Beef Tallow & Mouth Tape: TikTok's Fabricated Obsessions

Part II AI Villain Era: Unpacking the latest coordinated marketing campaigns and taking a look at the content from a bird’s eye view.

Apr 16 •

March 2025

Part 1: AI’s Villain Era—Red Flags for Consumers and Brands

How to spot deceptive marketing strategies before they damage brand reputation and consumer trust.

Mar 26 •

Why don't Gen Z men like Poppi?

What’s the deal with Pepsi? (It’s Poppi). And, how we’re taking a look at Gen Z’s soda loyalty using Plot.

Mar 20 •

Men Cookin’ & Unexpected Brand Partnerships

Analyzing the rise of husband-chef content and the surprising brand opportunities hiding in plain sight. Bonus: data-backed list of top creators in this…

Mar 6 •

February 2025

Plot Social Report: Winter 2025, Issue #1

A tug of war between Skinny Jeans and Baggy styles, while beauty enthusiasts jet to Korea to inject salmon sperm on their faces. (Yes, you read that…

Feb 19 •

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